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In 2010, women between the ages of 40 and 64 were the largest age demographic in America.

Daily Variety, November 14, 2006
DEMOGRAPHIC STATIC: Older folks just don't matter anymore to the TV biz
by Brian Lowry, Variety entertainment columnist and former LA Times TV critic, Brian Lowry, uses INVISIBLE WOMEN as the centerpiece for a column tackling the hot topic of ageism in Hollywood. He offers some startling facts and insight into the obsession with the 14-35 demographic.
Please click here to read the Daily Variety article (this will open a new browser window).

New York Hotlist, April 2006
by Paulette Attie
Veteran chanteuse/writer Paulette Attie's in-depth review of Invisible Women for New York's premiere online arts & entertainment guide.
Please click here to read the New York Hotlist article (this will open a new browser window), April 2, 2006
Spotlight on the fade-out of women of a certain age
by Patricia Kitchen
Great research and perspective on the boomers vs the media. (clicking on this will open a PDF file)

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